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Live On Line New Book DDI

25/01/2022 18:30Live On Line New Book DDI  




25 janvier 2022 Live on Line 18h30 - 19h30
Lancement du livre DDI de Dick LING, Carol PTAK et Chad SMITH

Can your Sales&Operations Planning process (S&OP)
sense, adapt and innovate quickly to market changes?


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 "S&OP provides the general manager and staff a mean of gaining more control"
Dick LING Orchestrating Success 1988

"As a company becomes adaptive, the environment dramatically changes from the traditional S&OP approach.
Aligning operations to your strategy is challenging in this VUCA world.
Discover an effective bridge between strategy and operations running in both directions that allows strategy to adapt operational capability and vice versa.
Adaptive S&OP completes the Demand Driven Adaptive Enterprise model to not only help companies survive the VUCA world but embrace and thrive within it"
Carol PTAK & Chad SMITH Demand Driven Adaptive Enterprise 2018


The volatile, uncertain, complex, and ambiguous (VUCA) world is here to stay, and it is wreaking havoc on manufacturers, distributors, and supply chains throughout the world. Companies are failing at a faster rate than ever because they are failing to adapt to this highly dynamic and risky environment. A new rule has emerged – adapt or die. But how to drive adaptation when conventional tools and processes are failing to keep pace with these challenges?

In this groundbreaking text, Dick Ling, the father of Sales and Operations Planning, teams up with Demand Driven thought leaders Carol Ptak and Chad Smith to introduce Adaptive Sales and Operations Planning, an effective bi-directional bridge between strategy and operations enabling adaptation at all levels of the organization in the VUCA world. A step-by-step path to prepare, implement and sustain this robust S&OP process is detailed in over 300 pages of content and nearly 150 graphical displays.

Adaptive Sales and Operations Planning completes the Demand Driven Adaptive Enterprise framework and restores the original promise of Sales and Operations Planning for modern circumstances.


Dick ling

Dick is recognized as the creator of Sales and Operations Planning and well regarded as an educator, speaker and consultant. Dick launched the first Sales and Operations class for the Oliver Wight Companies in 1985. In 1987, he co-authored the book Orchestrating Success, the first book about Sales and Operations Planning. Dick began collaborating with Andy Coldrick and in 2009 they published Breakthrough S&OP, An Assessment Guide

Carol ptak

Carol PTAK
Carol Ptak is currently a partner with the Demand Driven Institute ( Previously, she was vice president and global industry executive for manufacturing and distribution industries at PeopleSoft where she developed the concept of demand driven manufacturing (DDM).  
Ms. Ptak's expertise is well grounded in four decades of practical experience.

Chad smith

Chad Smith is the coauthor (with Carol Ptak) of the third edition of Orlicky’s Material Requirements Planning (McGraw-Hill, 2011) and Demand Driven Material Requirements Planning (Industrial Press, 2016) and Precisely Wrong – Why Conventional Planning Fails and How to Fix It (Industrial Press 2017).  He is also the coauthor (with Debra Smith) of Demand Driven Performance: Using Smart Metrics (McGraw-Hill, 2014). He is a cofounder of and partner in the Demand Driven Institute, an organization dedicated to proliferating demand driven methods throughout the world. 


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